MMMDiagnose

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Helping you trust your MMM models better.

Why MMMDiagnose?

Why MMMDiagnose is a game changer?

Requires data on only 4 items

1) Ground truth data (e.g. Given Sales data)
2) Model prediction data (e.g model sales predictions)
3) Spend share (optional)
4) Effect share (optional)

Test and safeguard your IP

Test MMM model thoroughly without divulging your IP. No need to divulge your secret sauce.

Modeling philosophy agnostic

Works on Bayesian MMMs and Frequenstist MMMs

One comprehensive metric

Provides a comprehensive picture of the health of your MMM model by synthesising disparate model metrics.

Clear

'what to do solutions' provided.

Model update or not

Provision to find out if your model needs an update.

What is Aryma Score?

Aryma Score is a comprehensive and scientific score that informs you about your MMM model health. It is designed based on :

Who is it for?

MMMDiagnose is for both clients and MMM vendors alike.

Clients can test their MMM vendors' models themselves.

MMM vendors can know the Aryma score of their MMM model before shipping to the client.

Pricing

Note : All registered users can test up to 5 models for free.

Have special bespoke requirements?

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